How Do You Set Up an Incentive Program?

How Do You Set Up an Incentive Program?

It’s time to do something extra for your sales force or for support teams. You need to focus their attention on a new product launch, on a difficult sales goal, or on new positioning that will enhance your strategic value to clients. An incentive program is a...
Putting the Gold back into the Gold Watch

Putting the Gold back into the Gold Watch

Once upon a time, the gold watch was given by companies as a retirement gift. It was a sincere sign of appreciation for one’s years of service. Over time, the gold watch has evolved into another “do this, get that” reward for performance. It’s not just a gold watch or...